Upgrade your festive outfit with The Joyful Rebel's Christmas tree earrings.

From Engineering to Glitter: The Story Behind The Joyful Rebel

Back in 2017, in the charming town of Keynsham, nestled between Bath and Bristol, Alexandra swapped her hard hat for glitter and founded Initial Design Crafts—the seedling of what would become The Joyful Rebel.

Armed with a background in Mechanical Engineering and an untameable passion for creative chaos, Alex turned her tiny idea into a thriving brand. What started as a side hustle has grown into a joyful, sparkly haven of handmade birthday t-shirts, Christmas earrings, craft kits, and gifts for anyone who loves quirky, creative treasures.

It All Started With a Sparkle

Originally, the kitchen table was HQ. But as demand for personalised kids birthday t-shirts and design-your-own craft kits grew, so did the operation. Soon the dining room was full of glitter, the hallway was stacked with vinyl, and the cat had completely given up on finding a fur-free nap spot.

Eventually, Alexandra declared war on clutter and carved out a dedicated workshop in the house. This is where the magic now happens—every stitch sewn, every sparkly earring polished, and every birthday badge lovingly assembled by hand.

British Short Hair Cat Silver Tabby  -Batfink

Handmade in Keynsham - with Cat Supervision

The Joyful Rebel isn’t just a one-woman band. Enter Batfink, the company mascot and Chief Napping Officer. While he’s not much help with order fulfillment, he’s extremely talented at keeping Alexandra company, especially when there’s sunbeam real estate to be claimed.

Whether he’s lounging on his sunny window ledge or supervising the Christmas jewellery production line from a high perch, Batfink brings calm to the chaos.

A Business with Heart

Every item from The Joyful Rebel is handmade in the UK with love, colour, and just the right amount of rebellious sparkle. From birthday t-shirts for girls and boys, to quirky gifts for crafty women, and fun party accessories for kids, the goal is simple: to help people celebrate life's little (and big) moments in joyful, personalised style.

Frequently Asked Questions

Where are your products made?

All of our products are handmade in our small workshop in Keynsham, Somerset, UK, ensuring quality craftsmanship and attention to detail in every item.

What products does The Joyful Rebel offer?

The Joyful Rebel offers a variety of custom-made products, including Personalised Birthday Tshirts, Birthday Shirts, Christmas Jewellery, gifts, and home decor. We specialise in creating unique, handcrafted items that bring joy to any occasion.

Do your t-shirts run true to size?

Our t-shirts, including Birthday Boy Tshirts and Children’s Birthday Tshirts, tend to run a bit large, particularly in length. We recommend checking our size guide and measuring one of your existing t-shirts to ensure the perfect fit.

How do I personalise my order?

When ordering a Personalised Birthday Tshirt or any custom product, simply follow the instructions on the product page to add your preferred name, message, or design. If you have specific requests, feel free to message us!

Do you accept returns or exchanges?

Since each item is custom-made to order, we do not accept returns or exchanges for incorrect sizes. Please double-check your measurements before purchasing. This does not affect your standard consumer rights.